Yue "Jen" Shang

Assistant Professor

Curriculum Vitae


  • Ph.D., Indiana University, 2008
  • M.A., University of Pennsylvania, 2003
  • M.S., Carnegie Mellon University, 2002
  • B.S., Beijing Normal University, 2000


Dr. Jen Shang specializes in philanthropic psychology, donor behavior, fund development, and nonprofit marketing. She has been on faculty with SPEA since 2009 following her postdoctoral fellowship at what was then known as IU's Center on Philanthropy.

Shang is the world's only professor of Philanthropic Psychology, focusing on how psychology helps to understand philanthropy ( broadly defined as the love for mankind) and philanthropists (broadly defined as the person who loves). Shang's research explores how self-identity influences giving, and how giving enriches identity. She believes a high quality and large collection of philanthropic psychology knowledge and evidence could help fundraisers raise money and change lives for the better.

Shang is a reviewer for leading journals in multiple disciplines including Marketing Science, Management Science, Journal of Personality and Social Psychology, and Nonprofit and Voluntary Sector Quarterly.

Shang is also the designer and gatekeeper of some of the major professional education programs in fundraising around the world, chiefly The International Advanced Diploma in Fundraising. This program is currently delivered at the United States and England, and will be delivered in Italy, France, and Singapore. The program aims to create high-quality systematic problem solvers in fundraising who are capable of doubling, tripling, or quadrupling charities' growth capacity. Graduates of this program are trained to systematically and creatively apply the latest academic knowledge and evidence and lead innovation and growth in fundraising.


  • Trustees Teaching Award, Indiana University (2012)
  • Editor's Prize for the best scholarly paper in Nonprofit Management and Leadership(2010)
  • The Aspen Institute Dissertation Award for Nonprofit Research, The Aspen Institute (2004)
  • Dissertation Award in Economics, The National Science Foundation (2004)

In the News

Selected Works